Do You Deeply Understand Your Client's World?
For most in the engineering and construction industry at the moment - things are hectic!
There is plenty of work on and the biggest issues at the moment are workload, resourcing and keeping up with clients and how fast they want to go right now.
A big frustration for most at the moment is managing their clients, dealing with tight deadlines and juggling the constant workload issues (as well as the team overwhelm and burnout that comes with this).
Today I want to explore with you 2 areas that can make a massive difference to these very real issues you are facing at the moment.
1) Deeply Understand Your Clients World
A lot of client related issues stem from not taking the time to deeply understand your clients world.
Slow down and take the time to talk to them and understand what their drivers are.
Who do they report to?
What are the issues and pressures they are facing at the moment?
How could you make their lives easier through a tweaking of your delivery program on their project?
What are their critical success factors for this particular project? I.e. what are their non-negotiables for this project that you and your team need to make sure you focus on getting right?
2) Deepen Your Connection With Your Clients
Most leaders and business owners I know only have surface level and superficial relationships with their clients.
They see the relationship as purely transactional. "We do the work and you pay the bills". And for a small group of clients - that’s all it will ever be.
But for most clients you work with, there is always the opportunity to deepen the relationship.
Make the time to really get to know your clients on a personal level. Their interests, hobbies, what they do on the weekend, their relationships, their family, their struggles and challenges (everyone has these).
At the end of the day - your client is a human being - just like you and me.
And people (your clients) like doing business with people they like (you!)
The more you deeply understand your clients world and the more you deepen your connection and your relationship with your client - the more work they will give you and the more relaxed and relationship focused they will be with you, your team and your business.
Try the above and I guarantee a lot of your current client 'issues' will drop away.
Josh 'Happy Clients' Stone
PS: If you’re interested, here are 4 ways I can help you right now:
- Join the Leaders In Engineering community designed specifically for engineering leaders and business owners
It’s our new Facebook community where engineering leaders and business owners are learning the strategies and leadership skills to step up and thrive right now – Click Here to join
- Download our FREE PDF guide – “How To Build A High Performing & Highly Profitable Engineering Team”
Learn the skills to get the most out of the people around you. Build a high performing engineering team that generates incredible profits and allows you to have more fun and to spend more time with the people you love – Click Here
- Book in a 15min Check In Session
Let’s discuss how you can tackle a volatile marketplace, gain visibility on the issues, challenges and problems you are facing at the moment and then work on a plan together for how to break through the mountain in front of you in order to step up and thrive! – Click Here
- Have me work with you and your team privately
If you’re serious about getting real results and you’d like me to work directly with you and your team… just send me an email at [email protected] and put “Private” in the subject line...tell me a little about yourself, the challenges you are facing and what you’d like to work on together, and I’ll be in touch to discuss a plan!
